VEER

Here for established companies ready to act on social change

by telling the story that connects them to new audiences

book call

Why? Your market is shifting

A new generation of customers, employees and partners expects something different from you. They don't want just a good product or a service. They need a reason to choose you.

But your story isn't keeping up with social change. Your audience is changing faster than your message. That's why they're choosing someone else.

see offer and pricing →

work that speaks

RABOBANK

IMPACT VISIBILITY

As a cooperative bank, Rabobank invests part of their profit back into the city. But the impact of the sustainable and social entrepreneurs they supported was often invisible. The social story existed. The benefit of telling it didn't.

I helped build and coordinate the content strategy that put those stories where they belonged: online, shareable, told by the people who lived them. With monthly events, social content, and interviews we gave local entrepreneurs a real platform.

The result: the people Rabobank supported became their biggest advocates. Their networks became Rabobank's reach. Proof that as a commercial institution with social roots you can build reputation from the inside out.

UNSNOOZED

FOUNDER & CREATIVE DIRECTOR

The workplace is shifting. New generations have different work mentalities. They speak up, push back, and leave if you’re not open to embrace change. We created a game to make generations work better together and help them step into each other’s perspectives.

As founder and creative director I built the brand, the story, and the product from the ground up. Within one year of launch: clients across healthcare, education, government, creative industries and corporates in the Netherlands, with national press coverage and reach as far as India and Australia.

The result: a product with a social mission that became commercially viable. Proof that when you know how to act on social change and tell the right story to the right audience, the market responds.

MUSIC MOVES

CO-INITIATOR & BRAND STORY

Music is a universal language, but not everyone has access to the dance floor. We created a program to train young people in entrepreneurship to organize their own music events for people they never see on a night out. Like elderly, homeless people or refugees.

I co-initiated the concept and built the brand, story and communications from scratch. From the first event in Amsterdam to a national program across five cities in one year. Working closely with festivals, care institutions, schools, and clubs around the country.

The result: every year, hundreds of young people connect with people they'd never otherwise meet. Proof that social impact branded well, becomes a movement where commercial skills and purpose go hand in hand.

what people say

"Among the hundreds of people I've worked with in both social and commercial sectors, you and only a handful of others truly stand out."

Reinoud Beimers — Advisor & Entrepreneur, Berenschot / 10,000HOURS

offer and pricing

STORY CLARITY — €3.000

Your market is changing. Your story isn't.

Social change is reshaping your market. In two days, we map how and what you need to do to keep up. You walk away with a clear narrative framework that connects you to new audiences you're currently missing. Fixed price. Delivered as a strategic advice report. This is where it starts.

STORY STRATEGY — pricing on scope

From narrative to full strategy.

We build a full strategy around your new narrative. Messaging framework, channels, content direction. Everything you need to expand your audience and move with social change instead of falling behind it. Defined scope, defined deliverables. Typically 3–6 weeks.

STRATEGIC COUNSEL — starting from €2.000 a month

Your ongoing partner.

The world doesn’t stop changing, neither should you. We make sure your narrative stays sharp and relevant as the world shifts. That’s how you keep reaching and engaging new and existing audiences for the long run. Minimum 3 months.

the world doesn’t stop changing

NEITHER SHOULD YOU

book call

VEER

Here for established companies ready to act on social change

by telling the story that connects them to new audiences

Why? Your market is shifting

A new generation of customers, employees and partners expects something different from you. They don't want just a good product or a service. They need a reason to choose you.

But your story isn't keeping up with social change. Your audience is changing faster than your message. That's why they're choosing someone else.

work that speaks

RABOBANK

IMPACT VISIBILITY

As a cooperative bank, Rabobank invests part of their profit back into the city. But the impact of the sustainable and social entrepreneurs they supported was often invisible. The social story existed. The benefit of telling it didn't.

I helped build and coordinate the content strategy that put those stories where they belonged: online, shareable, told by the people who lived them. With monthly events, social content, and interviews we gave local entrepreneurs a real platform.

The result: the people Rabobank supported became their biggest advocates. Their networks became Rabobank's reach. Proof that as a commercial institution with social roots you can build reputation from the inside out.

UNSNOOZED

FOUNDER & CREATIVE DIRECTOR

The workplace is shifting. New generations have different work mentalities. They speak up, push back, and leave if you’re not open to embrace change. We created a game to make generations work better together and help them step into each other’s perspectives.

The result: a product with a social mission that became commercially viable. Proof that when you know how to act on social change and tell the right story to the right audience, the market responds.

MUSIC MOVES

CO-INITIATOR & BRAND STORY

Music is a universal language, but not everyone has access to the dance floor. We created a program to train young people in entrepreneurship to organize their own music events for people they never see on a night out. Like elderly, homeless people or refugees.

I co-initiated the concept and built the brand, story and communications from scratch. From the first event in Amsterdam to a national program across five cities in one year. Working closely with festivals, care institutions, schools, and clubs around the country.

The result: every year, hundreds of young people connect with people they'd never otherwise meet. Proof that social impact branded well, becomes a movement where commercial skills and purpose go hand in hand.

what people say

"Among the hundreds of people I've worked with in both social and commercial sectors, you and only a handful of others truly stand out."

Reinoud Beimers — Advisor & Entrepreneur, Berenschot / 10,000HOURS

offer and pricing

STORY CLARITY — €3.000

Your market is changing. Your story isn't.

Social change is reshaping your market. In two days, we map how and what you need to do to keep up. You walk away with a clear narrative framework that connects you to new audiences you're currently missing. Fixed price. Delivered as a strategic advice report. This is where it starts.

STORY STRATEGY — pricing on scope

From narrative to full strategy.

We build a full strategy around your new narrative. Messaging framework, channels, content direction. Everything you need to expand your audience and move with social change instead of falling behind it. Defined scope, defined deliverables. Typically 3–6 weeks.

STRATEGIC COUNSEL — starting from €2.000 a month

Your ongoing partner.

The world doesn’t stop changing, neither should you. We make sure your narrative stays sharp and relevant as the world shifts. That’s how you keep reaching and engaging new and existing audiences for the long run. Minimum 3 months.

the world doesn’t stop changing

NEITHER SHOULD YOU

To veer means to change direction. Let’s take the lead.

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